/01
Greater Boston Behavioral Health
The SEO program recorded a 400% increase in organic traffic within 90 days. The digital strategy also recorded 117 attributed conversions, connecting visibility with activity on the website.
Performance Marketing / Local
Search growth
Three search projects: Greater Boston Behavioral Health, Wicked Clean Laundry and Doozy Skate, with their actual analytics and results.
01 / THE PROJECT
Search, through the actual projects.
SEO and content work across healthcare, local services and e-commerce. Greater Boston Behavioral Health, Wicked Clean Laundry and Doozy Skate show the work through changes in organic traffic, search clicks and keyword visibility.
Each project had a different search problem: increasing a healthcare practice’s visibility, helping local customers find a service, and establishing an organic footprint for a new e-commerce brand.
WHAT I WORKED ON
- Search strategy
- Hyperlocal keyword work
- Optimized website content
- Content production
- Organic performance reporting
/02
Wicked Clean Laundry
Hyperlocal keywords and search-led content helped customers find the laundry service. Google Search clicks increased 200% over 28 days, with 204 clicks recorded in that period.
/03
Doozy Skate
A new e-commerce brand grew from zero to 48 organic keywords and 114 backlinks over three months, establishing an organic presence for the store.
+400%Organic traffic
Greater Boston Behavioral Health, within 90 days.
+200%Google Search clicks
Wicked Clean Laundry, over 28 days.
48Organic keywords
Doozy Skate, from zero over three months.
The results
The projects produced measurable changes in search visibility across a healthcare practice, a local service and a new e-commerce store.